Today's generation of graduates don't want to make the same mistakes previous generations made regarding the balance of work and life outside of work. Rather than burn out as workaholics, more young people are hoping for a more healthy balance, which is a great sign. This is also sure to mean big changes in consumption habits, as values are realigned for this generation.
In 1992, as expected, fully 80% of 18-23-year-olds wanted to begin climbing the career ladder toward more responsibility. By 2002, that had dropped to just 60% for the same age group.
Paul Bernthal is with DDI, a human resources research firm. He says a survey of 4500 leaders from 1000 companies show attracting and retaining talent is their top concern. He says corporate leaders wonder where their replacements will come from if today's talent is revolting against all work and no life.